Personalized Emails
Nathan Kontony wrote about how Personalized Emails helped them turn their brand around for Highrise.
But still, most companies end up sending out glorified press releases to communicate with their customers. Their emails sound like something created by a robot created or a group of faceless executives who wanted to make sure all the stats about their software were mentioned.I agree that sending out personalized emails is better than whatever the default template coming out of HubSpot is, but I have been getting way too many of these "personalized" emails lately from random companies that scrape GitHub and WHOIS telling me about how awesome $YOUR_PRODUCT is and sharing photos of their kids in the process.
As far as I am concerned a the difference between a personalized email and an automated one is that the personalized one lacks an unsubscribe button.
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Recent Favorite Blog Posts
This is a collection of the last 8 posts that I bookmarked.
- Joining Cursor from Fatih Arslan
- Pluralistic: Digital sewer socialism (08 Aug 2026) from Pluralistic: Daily links from Cory Doctorow
- Pluralistic: Enshittification and Reverse Centaurs go global (29 Jul 2026) from Pluralistic: Daily links from Cory Doctorow
- AI Mania Is Eviscerating Global Decision-Making from Ludicity
- No-One Escapes the Permanent Underclass from Fernando Borretti
- Is it ethical to use AI? from charity.wtf
- The logical destination of LLMs from Andy Bell
- Revised rules of engineering leadership. from Irrational Exuberance
Articles from blogs I follow around the net
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